Kia's Logo Redesign Was a Total Flop. The Company Did What No Brand Should Ever Do

Nick Hobson, the author of that post, has his head up his ass. I think the new Kia logo is brilliant. Kia’s name has always been a problem because over 50,000 Americans were killed in action in Korea, but kids don’t know anything about that. And only an idiot would google K backwards N…