“Personicx Classic Refresh is the household-level segmentation system that places each U.S. household into one of 70 segments based on similar demographic, socio-economic and consumer behavior.”
01 -- Summit Estates
02 -- Established Elite
03 -- Corporate Clout
04 -- Skyboxes & Suburbans
05 -- Sitting Pretty
06 -- Shooting Stars
07 -- Lavish Lifestyles
08 -- Full Steaming
09 -- Platinum Oldies
10 -- Hard Chargers
11 -- Kids & Clout
12 -- Tots & Toys
13 -- Solid Single Parents
14 -- Career Centered Singles
15 -- Country Ways
16 -- Country Single
17 -- Apple Pie Families
18 -- Married Sophisticates
19 -- Country Comfort
20 -- Dynamic Duos
21 -- Children First
22 -- Fun & Games
23 -- Acred Couples
24 -- Career Building
25 -- Clubs & Causes
26 -- Savvy Singles
27 -- Soccer & SUVS
28 -- Suburban Seniors
29 -- City Mixers
30 -- Spouses & Houses
31 -- Mid Americana
32 -- Metro Mix
33 -- Urban Tenants
34 -- Outward Bound
35 -- Solo & Stable
36 -- Raisin’ Grandkids
37 -- Cartoons & Carpools
38 -- Midtown Minivanners
39 -- Early Parents
40 -- The Great Outdoors
41 -- Truckin’ & Stylin’
42 -- First Mortgage
43 -- Work & Causes
44 -- Community Singles
45 -- First Digs
46 -- Home Cooking
47 -- Rural Parents
48 -- Farmland Families
49 -- Devoted Duos
50 -- Rural Retirement
51 -- Family Matters
52 -- Resolute Renters
53 -- Metro Parents
54 -- Still Truckin'
55 -- Humble Homes
56 -- Modest Wages
57 -- Collegiate Crowd
58 -- Young Workboots
59 -- Mobile Mixers
60 -- Rural Rovers
61 -- Urban Scramble
62 -- Kids and Rent
63 -- Downtown Dwellers
64 -- Rural Everlasting
65 -- Thrifty Elders
66 -- Timeless Elders
67 -- Rolling Stones
68 -- Pennywise Proprietors
69 -- Pennywise Mortgagees
70 -- Resilient Renters
